1. We are developing our companies already in 19 countries on 4 continents. We have 17 production plants and 6 R&D laboratories in the world. We employ almost 2,000 people. But that’s not all! The Group's brand products are distributed to 100 countries, and our flagship product – the Tytan Professional brand – is available in over 70 countries!
2. Selena's foreign expansion began in Romania. We have been successfully operating there for over 20 years now. We are also disseminating our values – by growing responsibly in new markets. In this case, we engage, for example, in the activities of the Polish-Romanian Bilateral Chamber of Commerce and Industry since its inception. In this way, we make our contribution to the strengthening of Polish-Romanian economic cooperation.
3. Selena has different products on top of the popularity list in each of its markets. The leading brands are Tytan Professional, Quilosa, Artelit, COOL-R and Matizol, but the rating of individual products changes from one country to another. For example, in Hungary, Tytan Professional 60 SECONDS enjoys the greatest popularity. In turn, construction professionals in the Czech Republic particularly like Tytan Bricklaying. We care about user satisfaction, although we know that it can mean different things to different people!
4. Selena is the only Polish company to run a project under the Horizon 2020 program. This is largest research and innovation funding program in the EU history with a budget of nearly EUR 80 billion. As part of the program, Selena participates in the following initiatives:
- EENSULATE – an R&D project aimed to develop an energy-saving component for transparent curtain walls; the component is to ensure, for example, a 15% decrease in energy consumption by the building.
- BioMotive – a project designed to develop a technology of making chemical materials from crops that are not used for food or feed production (the so-called BioBased Chemistry).
5. The idea of sustainable construction and development is embedded in the company's strategy. For many years, Selena has been introducing innovative and energy-efficient solutions to the market, including the highly reflective and waterproofing COOL-R® coating and foam adhesives that reduce water and electricity consumption. In 2021, the Group joined the Polish Green Building Council and introduced the WINS Standard to the market. WINS – Windows Insulation and Sealing Standard – was developed by a group of Selena Group’s experts together with Selena’s in-house R&D unit and window installers. This is Selena's next step in its broad strategy of counteracting climate change, and an innovative response to today’s needs of the construction industry.
6. At Selena, we oppose stereotypes and prove that the construction industry is not only for men. Women represent a significant 70% of staff employed in R&D projects. On top of that, Selena's management team includes 188 female leaders. Leadership is one of our core values, so we know that competences, not gender, are what really matters. Women have been hired at Selena as sales representatives right from the start – that is since the first half of the 1990s.
7. Selena's foams were also used in… racing cars. We are proud to have cooperated with the PWR Racing Team. This is a group of students from Wrocław University of Science and Technology who design and build vehicles competing in international competitions every year. We decided to help them in that endeavor. Our laboratory created an innovative foam that moulds to shape under the weight of the driver’s body. The model is used to build the target car seat.
8. We only use certified and proven raw materials for our sophisticated formulations. At our production plants we have implemented programs for energy saving and reduction of emission of CO2 as well as a policy for reducing waste resulting from technological processes
9. We are marketing truly innovative products – employees of the Walls, Facades & Construction Chemicals Division are committed to providing reliable solutions for walls and facades to facilitate the work of professionals. The Tytan Professional foam adhesive can be used to connect concrete blocks without the use of electricity and water. This makes the work cleaner, more environmentally friendly and 30% faster than with the use of mortar.
10. We work together to make Selena successful. We do it for more than 20,000 customers and millions of end-users all over the world! The efficiency of our products is confirmed by the awards received. These include for example: the “Now Poland” emblem for the TYTAN Professional 60 SECONDS foam adhesive, Builders Awards in the categories Construction Company of the Year and Personality of the Industry; the Construction Creator of the Year; Product of the Year and Top Builders for the TYTAN polyurethane foam; Medal of Poland’s 100th Independence Anniversary for the CEO of Selena Group, Forbes Diamonds, as well as international awards, including the recent Madrid Future award granted to Selena Iberia for leadership and innovation in the manufacture of adhesives and sealants.